Tower Champions was a new concept for Salesforce, and with the Dublin Tower soon approaching, they felt that Dublin would be a great location to pilot this new program. The Dublin Tower Champions will receive first-hand knowledge of Dublin Tower’s spaces and will share this information with their fellow teammates. They will have extensive knowledge of the Tower’s new design, amenities, specialty spaces, and how to best utilise each.
Working from concept to completion, I designed and develop the global branding for the Tower Champions as well as design swag for the Champions to wear and promote the program.
Let’s connect!
catieewilson@gmail.com
Williams-Sonoma Australia did their first ever local feature with Trolley'd, a portable bar hire embracing the qualities of sustainability, native Australian, foraged and local organic produce.
I partnered with the Social and Marketing team in Australia to get this idea off the ground. Taking inspiration from Williams-Sonoma US, we really wanted to showcase more local companies, restaurants, influencers, etc. that would connect and appeal more to our Australian customers. I gave guidance (from abroad) on the art direction for the photoshoot as well as worked closely with the copy writer on the interview questions and content for the feature. I then designed and built the page that was featured on the Williams-Sonoma Australia website while working closely with the backend developers.
Special Thanks: Jason Grant - Photography
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Designed and art directed a section of the Levi’s brand page for Macys.com to showcase a Macy’s exclusive special edition line for Levi's.
Special Thanks: Levi Strauss & Co. and Iron Creative
Designed print and digital assets for the Spring 2018 Limited Time Offer campaign for Boudin highlighting their Avocado Toast.
Special Thanks: Boudin and Iron Creative
Description soon to come
Description soon to come
